Who We Are
McCartin Daniels PR is a full-service public relations firm specializing in national media relations, public relations counseling and strategic planning. Our clients have included book and magazine publishers, authors, businesses and non-profit groups including a documentary film festival. We’ve seen the media shift and new media come up, but the hunger for good stories remains constant. We figure out where the new stories are coming from and how to tell those stories well. Our strong media contacts include national and local newspapers, television, radio, news wire services, magazines, online and professional trade journals. Our goal is to provide clients with both short-term coverage and long-term visibility.
SallyAnne McCartin has been working on books and other idea-driven campaigns for close to thirty years. Her range of clients have included New York Times bestselling writers, Nobel Prize winners, scientists, policy-makers as well publishing houses W.W. Norton, St. Martin’s, Viking, Hyperion and its imprint Voice. She’s worked with writers as diverse as Mitch Albom, Susan Faludi, Dr. Eric Kandel, Caroline Kennedy, Leslie Bennetts, David Boies, Kelly Corrigan, Siri Hustvedt and Walter Mosley. Her other passions include documentary projects like DoubleTake magazine and the Full Frame Documentary Film Festival, and food writers including Rick Bayless, The Lee Bros., and Fuchsia Dunlop.
Jacqui Daniels has worked alongside SallyAnne for over seventeen years. She’s worked with small presses: Atlas & Co., Soho Press and Bitter Lemon Press and authors including Dave Barry, Candace Bushnell, Ridley Pearson and Sara Paretsky. As the company’s event maven she’s orchestrated the memorial tour for David Halberstam’s final book, Mitch Albom’s 60-city, 72-event tour, and R. Lee Ermey’s military base signings. A few of her other favorite past projects include the upstart company HarperStudio with authors such as 50 Cent, Robert Greene, Emeril Lagasse, Mollie Katzen and Leonard Maltin, and the L.A. Theatre Works traveling production of “The Great Tennessee Monkey Trial” and “The Complete Arkangel Shakespeare: 38 Fully Dramatized Plays”.